2023年贺州市2021年石嘴山市Consumer Behavior Survey After Watching Short Videos

Q1:Do you have a higher willingness to purchase products after watching short videos?

Q2:Which emotional factors are more likely to influence your purchasing decisions after watching short videos? (Select all that apply)

Q3:Do you prefer personalized recommendations for products after watching short videos?

Q4:How important is the match between the products shown in the short videos and your personal preferences?

Q5:Do you feel more inclined to make impulsive purchases after watching short videos?

Q6:Do you find yourself comparing prices more often after watching short videos?

Q7:Do you tend to trust the product recommendations in short videos?

Q8:Do you feel more influenced by peer reviews and comments after watching short videos?

Q9:Do you find yourself researching more about the products shown in short videos?

Q10:Do you feel more inclined to share the short videos with others?

Q11:Do you feel more motivated to take action (e.g. make a purchase, sign up for a service) after watching short videos?

Q12:Do you feel more engaged with the content of short videos compared to other forms of advertising?

Q13:Do you feel more connected to the brands or products shown in short videos?

Q14:Do you feel more influenced by influencers or celebrities in short videos?

Q15:Do you feel more motivated to explore new products or brands after watching short videos?

Q16:Which emotional factors are more likely to influence your purchasing decisions after watching short videos? (Select all that apply)

Q17:Which factors affect your purchasing decisions after watching short videos? (Select all that apply)

Q18:Which types of products are you more likely to purchase after watching short videos? (Select all that apply)

Q19:Which platforms do you prefer to watch short videos on? (Select all that apply)

Q20:Which factors are important to you when choosing to watch a short video? (Select all that apply)